| 翻訳と辞書 |
| Rockwell Tools ： ウィキペディア英語版 |
Rockwell Tools
Rockwell Tools is a line of power tools that is owned and distributed by Positec Tool Corporation, a China-based company with North American headquarters in Charlotte, North Carolina. The brand offers power tools and hand tools that are most often used in professional and private construction, automotive repair, and woodworking. Its products are sold at a variety of retailers including Lowe's, Costco, and The Home Depot.
==History==
The Positec Tool Corporation was founded in Suzhou, China in 1994 by Don Gao.〔 It primarily sold OEM tools to established brands like Black & Decker. In the early 2000s, Gao decided to branch out by manufacturing tools and lawn care accessories under his own brand name. Meanwhile, Tom Duncan, the current CEO of the Positec Tool Corporation in North America, was the Vice President of a Robert Bosch GmbH-owned company called Vermont American. He quit that job in 2003 to pursue the manufacture of a line of power tools. He purchased the rights to the brand name "Rockwell" which hadn't been in use for power tools since 1981.
Gao and Duncan met in 2004, with Gao looking to launch the "WORX" brand of lawn care accessories and Duncan looking to manufacture the Rockwell Tools brand. They decided to partner up, and Duncan became the head of the North American division of Positec in 2005. Both the Rockwell Tools and the WORX brands were originally sold directly to consumers via infomercials. Products branded with Rockwell Tools first appeared in the retailer, Lowe's, in October 2009.〔 By 2012, the main North American distribution center had moved to Huntersville, North Carolina from Long Beach, California to facilitate the increased sales. Rockwell Tools could also be found in Costco and The Home Depot (among other retailers) in 2012.〔
In 2012, the Rockwell brand was designated the "Official Power Tool" of Rockingham Speedway in Rockingham, North Carolina. They also served as the sponsor for Kasey Kahne's vehicle in the NASCAR Camping World Truck Series race in Rockingham that year. In 2013, Rockwell Tools was apart of an integrated ad campaign that was featured on both the History Channel and its reality TV series, ''Counting Cars''. The campaign's slogan was, "Rock Your Garage," which was also the title of a sweepstakes associated with the campaign.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
■ウィキペディアで「Rockwell Tools」の詳細全文を読む
スポンサード リンク
| 翻訳と辞書 : 翻訳のためのインターネットリソース |
Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.
|
|